Buttonscarves is a Southeast Asia–born fashion brand, built through over a decade of consistent growth and evolution. Across every collection, the brand is defined by thoughtful details and a strong design point of view brought to life through premium quality and craftsmanship.
"Craftsmanship is at the core of every piece, because it’s what gives each design its shape, story, and meaning."
— Mifthahul Jannah, CEO of Buttonscarves
Today, Buttonscarves continues to evolve with a modern global perspective through its expanding retail and digital ecosystem across Southeast Asia.
The Foundation
What began as a singular vision by Linda Anggrea has, over time, become something far greater than itself.
This journey was carried, patiently and collectively, by those who chose to stay, to believe, and to give a part of themselves to something beyond the visible.
A Decade of Becoming
The Horizon Begins.

A Decade of Becoming.
The Horizon Begins.
Over the past decade, Buttonscarves has been shaped by defining moments. A reflection of progress, intention, and the journey that brought it here.
A Decade of Milestones
Our Signature
Series
Stories that are worn, our scarf expresses narratives through patterns, collaborations, and designs inspired by cities, each shaped by meaning and identity.
Monogram
For over a decade, Buttonscarves has introduced a series of monograms, each one is evolving with its own essence. These monograms have become our signature.
Viva Magenta
Stands as one of Buttonscarves’ signature expressions: bold, confident, and full of life. It reflects a vision and spirit that are both expressive and empowering.
Celebrating a decade of our journey, this piece presentsthe signature Bimu Monogram with the 10th Anniversary logogramin 13 gradient colors.
More from Our Anniversary Collection
From our iconic to everyday essentials, our signature pieces are reintroduced in special color to celebrate this 10th Anniversary.